Keeping Up With K18 - The Hair Mask Kim Kardashian Swears By

Kim Kardashian is the textbook definition of a trendsetter. When dressed-up-athleisure made its rightful return, Kim was already pairing her sweatsuit with a Birkin bag and heels. When that sleek latex look started ruling red carpets, Kim had been there and done that. When the world finally caught onto the slick, wet hair trend, Kim’s hair was already dried off after she rocked the look.

No matter the fashion or beauty trend, Kimmie’s always ahead of the curve, and her hair is no exception. Whether in a sleek bob, long wavy locks, or her Met Gala bombshell blonde, the celebrity influencer’s hair is consistently a cut ahead of the rest.

In a recent interview with Allure exposing her beauty secrets, Kim revealed how she keeps her hair healthy despite her ever-changing, trendsetting hairstyles and colors. Her healthy hair secret amongst all the damage? The K18 Leave-In Molecular Repair Hair Mask.


According to the celebrity, K18's Leave-In Molecular Repair Hair Mask is a hair protection staple. Powered by biomimetic technology, this lasting repair treatment reverses bleach and color, chemical services, and heat damage in only 4 minutes. Woah. K18 is especially great for processed, platinum blondes just like Kim who has “surprisingly really healthy hair” thanks to K18.

If you’re still not sure you trust the trendsetter, you can trust the science. The cool thing about K18 is that its patented K18PEPTIDE™ reconnects broken keratin chains at the innermost layers of hair, where all hair is identical, so it renews all hair types and levels of damage. This easy leave-in understands the biology of your hair to deliver lasting + progressive repair with continued use.

Kim isn’t the only Kardashian who’s turned to K18 for healthier hair. Her sister Khloe is also “obsessed” with the mask, expressing that “my hair was very damaged and my stylist recommended this leave-in repair mask – it literally brought my hair back to life.”

Combatting the non-stop hair processing and styling that comes with being a Kardashian, K18 has proven to be a lifesaver for the family’s locks.

Luckily for us non-celebs, you don’t have to be an A-lister to get your hands on this highly-praised hair mask. With a highly-concentrated formula, their full-sized 50ml bottle delivers up to 50 doses, so this $75 treatment lasts longer than you think. And if you aren’t ready for a full-size commitment, K18’s 15ml travel size mask packs a big biotech punch for just $29.

K18 is so simple to add to your routine - no celebrity stylist required! Simply shampoo your hair - skip the conditioner - then add up to 3ml of K18 to damp, towel-dried hair. Once you’ve left it in for 4 minutes, get to styling as usual – it’s that easy!

If Kim has shown us anything over the years, it’s that she’s always on-trend when it comes to beauty. So when Kim recommends K18, you should definitely try K18.

Keep up with your hair like a Kardashian and get the K18’s Leave-In Molecular Repair Hair Mask for stronger, healthier hair like the stars.

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