Editor’s Note: I’d been through more dodgy electric toothbrushes than I can count — chargers left behind, batteries running out mid-brush and one that died right before a work trip. Then I found SURI. Read my full review below…
My Struggle Before My SURI 2.0:
I’ve been through so many disappointing electric toothbrushes, each one promising the world but they conk out on me just when I need them most. Then there’s the holder cluttering up the sink, and the plastic bits that I can’t seem to fit together properly. One model took hours to charge and then died mid-brush. Glamorous, I know.
Constant travelling for work only made the whole situation worse. I remember one trip where my trusty brush gave up the ghost the night before I flew. I dashed into Boots at Heathrow and grabbed a cheap plastic replacement.
It made me so stressed, I went hunting for a toothbrush that would give me clean, healthy teeth. And what about a gorgeous-looking brush? Is that too much to ask?
I found SURI — short for Sustainable Rituals — they’re on a mission to radically transform oral care for people and the planet, creating beautiful everyday essentials designed for real life. I was sceptical — but between the industry recognition, a 4.7 Trustpilot score across 12,000 reviewers and a battery life of over a month, I thought this could be the one.
Then I Tried The SURI 2.0:
When my SURI 2.0 Electric Toothbrush arrived, the box landed on my doorstep, and everything was recyclable! Inside was the full kit: SURI 2.0 toothbrush, a UV clean-and-charge travel case, a magnetic mirror mount, a brush head cover and a neat USB-C wireless charging stand. No waste, no extras that I’ll never use — precisely what I need.
After my first brush, I actually laughed — my teeth felt clean and smooth, like I’d just left the dentist. The bristles are medium-soft, so I don’t rip up my gums, and if I press too hard, the brush eases up! And with 33,000 sonic vibrations per minute, my SURI removes 5x more plaque than a regular toothbrush. The motor is more powerful than other electric brushes I’ve used, yet so whisper-soft I barely hear it.
Travel is where the SURI 2.0 really clicks. I can pack it on any trip without worry — the battery lasts over a month. On the rare occasion the battery does run out, I can plug it in anywhere — whether I’m in Paris or Berlin — thanks to USB-C charging compatibility. No more wasting money on back-ups at the airport!
The travel case not only protects the brush but keeps it fresh by sanitizing the bristles with UV light — killing 99.99% of bacteria in just a minute.
The aluminum body feels solid in my hand, yet light. And it’s easy to keep clean — any toothpaste rinses right off, unlike the residue that built up on my old plastic brushes. When I get home from my travels, the brush still looks brand new. And the modular mirror mount keeps my sink area clean and clutter-free in between.
I love that SURI is sustainable. It’s shameful that humans throw away 4 billion toothbrushes each year — I felt so bad about tossing out all my old plastic brush heads. But SURI’s brush heads are plant-based, made from cornstarch and castor bean oil bristles. I never imagined this could be possible in an electric toothbrush! They even provide a free recycling scheme for brush heads in the UK.
Final Thoughts
Looking back, switching to the SURI 2.0 just made sense. A better brush, a lighter bag and less guilt. SURI proves that everyday habits can change the world. It’s no wonder they’re the #1 rated electric toothbrush on the internet.
If you’re looking for an effective, sustainable and travel-friendly brush that just happens to be stunning, the SURI 2.0 might be precisely what you’re looking for.