For weeks, we’ve been waiting for this year’s biggest lingerie sales — and Thirdlove just delivered. Their 2025 Black Friday Sale is officially here, with up to 60% off sitewide plus doorbusters you’ll want to grab before they’re gone. Think wireless bras for just $15, T-shirt bras starting at $35, and select undies for only $10.
If you need to refresh your lingerie drawer or try Thirdlove for the first time, this is your sign. The comfort, the fit, the confidence — all at prices that only come once a year.
Here’s everything you need to know:
- Up to 60% Off Sitewide
- $15 Wireless Bras
- $35 Wired Bras
- Select Undies $10 | Holiday Packs 3/$29
- Spend $135+ and get an additional 25% off
The Perfect Fit for Every Body
Thirdlove is known for designing gorgeous bras that actually fit real women. Thanks to their signature half-cup sizes, inclusive band range, and innovative Precise Sizing™ system for wireless styles — offering 3x more size options than traditional brands — every design delivers a personalized fit and all-day comfort, down to the last detail.
Their Fitting Room Quiz makes it simple to find your perfect size — no more guessing, no more wrong sizes, no more discomfort. Just a flawless fit that feels made for you.
Designed for Women, By Women
The Thirdlove founders believed there should be no choice between a bra that’s comfy and one that’s sexy. So they created a third, better option designed for your body that lets you have both.
Each bra undergoes rigorous wear-testing of dozens of different body shapes and sizes in order to address common bra complaints — like straps that refuse to stay put and underwires that poke you all day long.
The result? Bras you’ll actually look forward to wearing.
Bestsellers to Add-to-Cart
Whether you’re working, lounging, or heading out, these are the must-haves everyone’s raving about this season:
- 24/7® Classic T-Shirt Bra in Eucalyptus — Now $35
The iconic everyday bra in a serene green hue - 24/7® Classic Uplift Plunge in Frost — Now $35
Adds lift and shape with a barely-there feel - Smoothing Scoop Wireless in Ruby — Now $15
A smooth, flexible fit that moves with you - Form 360 Fit™ Wireless in Mist — Now $25
- Real lift and shape thanks to built-in foam cups and seamless 360° stretch knit
- 24/7® Classic Wireless Bra in Evening Teal — Now $35
Wireless comfort meets signature Thirdlove support - All Day Lace T-Shirt Bra in Charcoal — Now $35
Effortless comfort and elegance
And don’t forget to stock up on undies, with select styles for only $10 — they’re as comfy as they are flattering.
Why Now’s the Time to Shop
These prices only happen once a year. Thirdlove’s Black Friday $35 bra event sells out fast — and this year’s new shades are already trending.
Whether you’re upgrading your everyday essentials or gifting someone special, this sale is the ultimate excuse to treat yourself. Don’t wait — take advantage of up to 60% off sitewide now!